Reed Gift Fairs is a retail trade event where buyers can source new and exciting wholesale products across Gift & Lifestyle, Home & Décor, Fashion & Accessories, Kids & Family, Beauty & Wellness. With two national events a year in Melbourne and Sydney, we provide retail wholesalers with an effective marketing platform to connect with new stockists as 18,000+ retailers, designers and stylists visit to discover the latest trends and products that will keep their customers returning for more.
Reed Gift Fairs proudly supports major Australian wholesale brands who have called us their home for many years. Join the show and become part of a community that values innovation, quality and creativity in the retail industry.
Every year, Reed Gift Fairs unite thousands of Australian retailers and wholesalers for an unforgettable sourcing experience. More than just a gift fair, it’s the best place to see, touch and feel a diverse collection of upcoming trends and new products across the largest variety of categories.
Paper Republic
Homing Instincts
D'Artagnan
NEWS
EXHIBITOR
Stand Awards – Reed Gift Fairs Sydney 2025
At Reed Gift Fairs Sydney 2025, creativity, design and innovation were on full display, with exhibitors pulling out all the stops to create captivating and immersive stands. These efforts were celebrated through the Stand Awards, recognising the most outstanding displays that enhanced the overall event experience. Independently judged by Retail Life, the winning criteria focused on elements like space utilisation, lighting, merchandising and the overall visual impact.
INDUSTRY INSIGHTS
Facing Small Business Challenges
At the recent Reed Gift Fairs Melbourne 2024, Nick Ikonomou, Managing Director of CoachNick Business Coaching, presented a comprehensive session titled “How to Meet Small Business Challenges Head-On in 2024,” aimed at helping retailers identify and overcome these obstacles.
EXHIBITOR
Swing Back In Time
In 2025, Swing Gifts are celebrating 50 years in the industry so we caught up with Andrew Irving to learn a little more about their wholesale story.
INDUSTRY INSIGHTS
Industry Insights: Customer Experience, Breaking down the buzzword
Customer experience’ (CX) has quickly become one of the most talked-about concepts in retail. But, with all the hype, it’s easy to overlook what CX truly means. Is it just another trendy buzzword? Is it a fundamental shift in how retailers engage with customers? Does it really make a difference to your business?
We are on the lookout for industry leaders to share insights to our community of 30,000 and boost Australian businesses when they can leverage
the expert knowledge of those that have come before them.
Thank you to our event partners - we encourage you to reach out to these groups to learn more about how they can help boost your business.
Everyone belongs at Reed Gift Fairs. We cultivate a culture of inclusion at all our events, where the very things that make each of us unique are celebrated. Our exhibitors, visitors, partners and event colleagues are people from a wide variety of backgrounds, who make our events stronger and our collective experience richer. Now, be YOU.
At RX, we’re serious about sustainability. We are founding members of the Net Zero Carbon Events pledge to make our company, our events and the wider events industry net zero. We commit to being net zero by 2040 and to make a 50% reduction in greenhouse gas emissions by 2030.
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